Peace Through Strength (1980 Political Commercial)
Posted on January 30th, 2010 by admin
Ronald Reagan’s television spots were not particularly artful. The centerpiece of the campaign was a conventional biographical ad tracing Reagan’s career and crediting him with reducing California’s deficit while lowering taxes. The ad’s main purpose was to show that Reagan—best known to the public as a movie actor—was also an effective governor.
The rest of Reagan’s ads were simple but effective variations on the central question he put to voters: “Are you better off today than you were four years ago?” A variety of attack ads reiterated the main problems of the Carter administration: high inflation and the hostage crisis. One spot,credited to “Democrats for Reagan,” included a clip of Ted Kennedy shouting, “No more Jimmy Carter!” during the primary campaign. An unusual negative spot featured Nancy Reagan lambasting Carter for his “vacillating” foreign policy. Though it is common for advertising to feature a candidate’s family members, spouses rarely appear in attack ads.
Reagan’s campaign took advantage of a loophole in federal financing laws designed to limit overall campaign spending. These laws placed a ceiling on the amount of money that could be contributed directly to a campaign, but they also permitted the creation of political action committees, independent groups whose expenditures in support of candidates were not counted against the spending limit. PACs spent a total of $12 million dollars on Reagan’s behalf, compared to less than $50,000 on Carter’s.
Duration : 0:2:2
A divided Supreme Court ruled the ban on corporate spending for campaign ads violated the right to free speech. The ruling demolished the foundation of campaign finance laws. Jan Crawford reports.
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Robert Kennedy talks to farmers in Nebraska during his 1968 campaign
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Cadburys 2007 advert featuring Gorilla / Ape. Watch as the Gorilla feels the air. See the expressions as the Gorilla prepares for the moment and watch as it bursts into life. This is classic. If you would like a copy of the viedo for your computer/phone just let me know and send your email address to send the file to. There might be a small or big delay depending on when I check my account so you have to be patient.
Students from Mr. Simmers 2nd Hour Civics class at Fort lupton High School created a campaign commercial for a fictional presidential candidate
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